Birla Estates

Birla Estates is the real estate arm of the Aditya Birla Group, launched in 2016 under what is now Aditya Birla Real Estate Limited. It develops residential and commercial property in Mumbai, the National Capital Region, Pune and Bengaluru, working both on land the group already owned, often former textile mill sites, and through joint ventures and development management agreements with landowners. The brand positions itself in the premium and upper mid income segment and markets a design philosophy it calls LIFEDESIGNED, which in practice means a strong focus on daylight, cross ventilation, efficient carpet area ratios and green building certification. In Bengaluru it entered relatively late but has built scale quickly, with four active residential schemes spread across the north, west and east of the city, ranging from a compact 4.75 acre high rise in Rajajinagar to a 52 acre township at Devanahalli.

• Aditya Birla Group balance sheet and brand trust
• Consistent green building certification, including IGBC Platinum pre-certification
• Efficient carpet-to-saleable area ratios
• Large, well-equipped clubhouses and high open space ratios
• Ability to secure large land parcels through joint ventures
• Presence across four major Indian metros